IITian Dumps ₹2 Crore Monthly Business for Startup Life! (2026)

Imagine walking away from a business that generates ₹2 crore in monthly sales. Sounds crazy, right? But that's exactly what one IIT Kanpur graduate did, leaving many scratching their heads. Here’s the full story, and trust me, it’s a fascinating one.

Pranshi Chaturvedi, the founder and CEO of Bellish Group, recently shared an eye-opening encounter on social media. During a trip, she met an IITian who had built a thriving D2C shoe brand, raking in ₹2 crore every month. But here’s where it gets controversial: despite this success, he decided to quit entrepreneurship altogether and join a Gurgaon-based startup as a Lead Engineer. Yes, you read that right—he traded his own company for a job.

So, what drove this decision? According to Chaturvedi, the issue wasn’t about money or ambition. Instead, it was the frustration with supply chain challenges, particularly with manufacturers in Surat. He grew tired of the constant headaches and decided to channel his engineering expertise elsewhere. And this is the part most people miss: it’s not about giving up success; it’s about prioritizing peace of mind and aligning with one’s values.

Chaturvedi was quick to clarify that caste or community issues played no role in his decision. Instead, she emphasized his risk-taking capacity and the courage it takes to walk away from something you’ve built. Bold move, right?

The internet, as expected, had a lot to say. Some were baffled, while others admired his courage. One user, Advik Jain, wondered, “What specifically about the manufacturers made him walk? There’s probably a story there worth hearing.” Another pointed out, “Sometimes walking away from your own success takes more courage than building it in the first place.”

The manufacturing sector, as many pointed out, is notoriously labor-intensive and unorganized. Gaurav Sharma summed it up perfectly: “Manufacturing is not a Raja Babu job. You deal with labor issues, supplier pressures, client negotiations, and constant follow-ups for payments. It’s a high-pressure environment that not everyone can handle.”

But here’s a thought-provoking question for you: Would you walk away from a ₹2 crore-a-month business if it meant escaping constant stress? Or is the entrepreneurial grind worth it, no matter the challenges? Let’s discuss in the comments—I’m curious to hear your take!

(Disclaimer: This report is based on user-generated content from social media. The claims have not been independently verified and are not endorsed by this platform.)

IITian Dumps ₹2 Crore Monthly Business for Startup Life! (2026)
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